Check out the complete details of the program and how to register for the Maven Secrets in AIM.

Maven Secrets goes far BEYOND traditional “Internet Marketing or Blog Marketing” programs because it focuses on having the right mindset and aligning yourself with what you are passionate about. It teaches the basics to give you a strong foundation. It also shares advanced strategies that you would need to become a maven in your chosen niche.

Maven Secrets is a 90-day pilot program, in collaboration with the Asian Institute of Management, W. SyCip Graduate School of Business, which involves a series of 3-hour face-to-face session trainings with me and a set of powerful exercises to help you reach your Internet marketing or blogging goals.

Most of the training and presentation materials are also available online, where you can go back and refer to them on your own time.

Most of the sessions will be captured on video so that you can participate online or offline with the entire class.

You don’t really need to be onsite and you can proceed at your own pace.

Here’s what you’re going to learn in this program, which is divided into 9 Maven Secrets…

Register NOW for Maven Secrets!

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Introduction and “Jumpstart” training

We will start with a 3-hour face to face session on the eBook - The Definitive Professional Blogging Guide to becoming a Maven in your Niche.

The content in this eBook is simple but profound. Here, I’ve included a prescription on what you need to do to start to become a maven through blogging. In this jumpstart session, you will:

• Learn the 10 Steps on How to Launch Yourself from Being a BloggerWannabe to Becoming an Internet Maven
• Recommend the best platforms and tools to jumpstart your blog
• Understand the reason behind each of the steps
• Give examples and definitive answers on all your questions about how tostart your own blog

The rest of the 90-day program is organized into 9 secrets.

One secret will be discussed in two evening sessions each week.

The Tuesday session will cover the concepts behind the secret in detail. The Thursday session will be a meet-a-maven who will share his story, his life’s lessons, and what works in the Philippines.

The weekly sessions would be:

Maven Secrets Theory and Application – Tuesday Evening (6pm-9pm)

Meet a Maven and extended Q&A Session – Thursday Evening (6pm-9pm)

All the face-to-face sessions will be held in either Benpres or Meralco case room in the Asian Institute of Management.

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Register NOW for Maven Secrets!

Maven Secrets Pilot Program Face-to-Face Calendar

JULY: The Maven Philosophy

July 2, Thursday | Welcome and Preparation for Maven Secrets

July 7, Tuesday | Introduction and “Jumpstart” training

July 9, Thursday | Meet a Maven Series

July 14, Tuesday | Secret # 1: The Internet Maven Mindset – What distinguishes the Mavens from the wannabes

July 16, Thursday | Meet a Maven Series

July 21, Tuesday | Secret # 2: Internet Maven Success Triangle: Content is King + Marketing is Queen + Advocacy is the Ace

July 23, Thursday | Meet a Maven Series

July 28, Tuesday | Secret #3 (NEW): Your Path to Becoming a Maven – Finding Your Strengths and Knowing Who You are

July 30, Thursday | Meet a Maven Series

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AUGUST: The Secret Strategies and Proven Techniques of an Internet Maven

August 4, Tuesday | Secret # 4: Masters of Pinoy Word of Mouth Marketing

August 6, Thursday | Meet a Maven Series

August 11, Tuesday | Secret # 5: Dominating the Search Engines and Social Media the Maven Way!

August 13, Thursday | Meet a Maven Series

August 18, Tuesday | Secret # 6: The Different Internet Business Models | Turn Your Words and Photos into CASH

August 20, Thursday | Meet a Maven Series

August 25, Tuesday | Secret # 7 (NEW): Maven Weapons of Mass Influence

August 27, Thursday | Meet a Maven Series

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SEPTEMBER: Dominating Your Niche Through MAVEN Marketing

September 1, Tuesday | Secret # 8: The Secret of the Internet Marketing Game – The CORE Influence of Building 1-to-1 Relationship

September 3, Thursday | Meet a Maven Series

September 8, Tuesday | Secret # 9: The Maven Marketing Strategy – Your Maven Persona

September 10, Thursday | Meet a Maven Series

September 15, Tuesday | Bonus Secret (NEW!) – Don’t Miss this Session!

September 17, Thursday | Meet a Maven Series

September 22, Tuesday | Your Maven Project Presentation

September 24, Thursday | Meet a Maven Series

September 29, Tuesday | Maven Secrets Graduation

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Register NOW for Maven Secrets!

Each week, you will learn the following:

Maven Secrets Program Curriculum

Secret # 1: The Internet Maven Mindset – What distinguishes the Mavens from the wannabes

In this session, you will learn:

• What is a Maven and what distinguishes one from the rest
• The critical secret in winning online
• The mindsets behind the success of Our Awesome Planet based on my “Aha!”moments and learnings during my 4+ years of blogging and internet marketing
• The approaches used by the Top 10 Mavens in the Philippines to dominate theirniche
• The foundation to your Internet Business Success and how to think like a Mavenon Day One

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Secret # 2: Internet Maven Success Triangle: Content is King + Marketing is Queen + Advocacy is the Ace

In this session, you will learn:

• The winning internet marketing formula that propelled me to become a maven inmy niche without tri-media exposure
• Why Content is King and how to use this for your own personal branding
• Why Marketing is Queen and the techniques that go beyond just blog commentingor exchanging links with other bloggers
• Why Advocacy is the Ace and why you will just be another blogger wannabewithout it
• How to map out your competition through market research and design your blogto win against even your biggest competitor

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Secret #3 (NEW): Your Path to Becoming a Maven – Finding Your Strengths and Knowing Who You are

In this session, you will learn:

• The discernment process in finding your passion, which is the key to yourmavenship and winning successfully online
• How to know your strengths so that you can focus on them and invalidate yourweaknesses
• How to focus yourself on your most profitable skill and doing the most profitableactivities in your life
• How to define what success is for you, how it feels like to be successful anddevelop your story on how to achieve your maven success
• How to conceptualize your Maven Project that you will work on in the next 60 days

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Secret # 4: Masters of Pinoy Word of Mouth Marketing

In this session, you will learn:

• How to leverage your own blog to become the Center of Word of Mouth in thePhilippines beyond Multiply and Facebook
• Why you NEED to set up your own virtual estate on the Internet and why it isimportant for Pinoy Word of Mouth
• What makes Pinoys rave or rant about certain products/services and how you canuse that knowledge to market your blog
• The difference between Word of Mouth Marketing and Viral Marketing, and how toleverage both
• How you can use video for viral marketing to push your brand forward on theInternet

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Secret # 5: Dominating the Search Engines and Social Media the Maven Way

In this session, you will learn:

• What Search Engine Optimization is and is NOT; What is 100% Aggressive WhiteHat SEO
• A Guide to Dominating the Search Engines, which I Learned From Stompernet
• 9 techniques to optimize your sitesso that search engines would love it
• 3 cornerstones of Search Engine Optimization: Keyword Strategy, Usabilityand Search Engine Crawlability
• The moral and ethical way to do Search Engine Optimization without the need tomanipulate or deceive

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Secret # 6: The Different Internet Business Models | Turn Your Words and Photos into CASH

In this session, you will learn:

• The 10 different passive income streams beyond blogging and the Adsense businessmodel on the Internet
• How to invest in domains like the stock market and what makes domain valuable
• How to use Timeless Articles and Viral Content to market your site effectively
• How to create and leverage a passive income stream so that you can have morecontrol over your time, be more mobile and earn enough cash to quit yourday job
• What makes words and photos valuable on the Internet

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Secret # 7 (NEW): Maven Weapons of Mass Influence

In this session, you will learn:

• How the internet marketing gurus leverage the forces of influence to get youto buy stuff from them
• The scientifically proven ways on how to influence people and why we arepredictably irrational beings
• How to redirect the forces of influences and counteract them
• How you can use these weapons of Mass Influence to achieve your Maven Status
• Why these are the foundations for building a one-is-to-one relationship onlineand why the internet is close to face-to-face selling

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Secret # 8: The Secret of the Internet Marketing Game – The CORE Influence of Building 1-to-1 Relationship

In this introductory session to Maven Marketing, you will learn:

• How to create your ultimate day and why it is very important when marketingonline
• What is the Strategy of Preeminence and how to leverage it to create your mavenpersonality in the Philippines
• The difference between surface influence vs. CORE influence and how you can utilizethe latter for your success
• Why becoming a Maven is crucial for the long-term success of your businessonline
• How to talk to a lot of people on a 1-to-1 basis at one time

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Secret # 9: The Maven Marketing Strategy – Your Maven Persona

In this final session, you will learn:

• What is Maven Marketing and how to create your maven persona
• The advanced strategies to build your brand on the Internet that I learnedfrom my former employer and from Internet marketing gurus
• How to craft your personal story and use your blog as a living tale of yourongoing adventure
• My deepest, well-guarded secrets in Our Awesome Planet that you could also use to create your maven status in the Philippines
• How to live a life of a Maven

Register NOW for Maven Secrets!

Is this Program Right for YOU?

This program might be what you’re looking for and it might not.

By now, you’ve probably started to get a sense of whether or not this program can help you get what you want, become a recognized expert and market your site effectively on the Internet.

If it’s right for you, that’s great.

If not, that’s OK, too.

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Who This Program Is Designed To Help MOST

I designed this program with a very specific, very particular set of potential students in mind.

If you are one of the types I will mention, then I highly recommend that you consider investing in Maven Secrets.

Let me explain who will get the MOST from this program…

1) Pinoys who would like to make a difference in the Philippines

It does not matter if you are a newbie to the Internet or have prior experience. What is important is that you have a story to tell or something to give to improve the lives of Filipinos here and around the world.

This program is designed so that you can share your passions and advocacy to the world, and make it a better place by leveraging the power of the Internet.

But most importantly, it can monetize your passion and advocacy in a moral and ethical way.

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2) Multiply e-Commerce site owners who would like to take their business to the next level

Most people set up a Multiply site and think that it is cool to do so. But what if Multiply suffers the fate of Friendster or Myspace, where it was overtaken by Facebook and other niche social media sites? What happens next?

If your Multiply enterprise is doing well, now is the time to shift gears and establish a solid foundation for your venture.

It is not a hobby anymore and you need to look at your Multiply site as a business. Think strategically and win on the long-term.

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3) Bloggers who would like to double their traffic and dominate their niche

If you are starting a blog, it is easy to get it to less than 1,000 hits per day. Most blogs hit a plateau and struggle to increase their traffic beyond 1,000 – more so to 10,000+ per day.

I can show you how to do it through this program. It involves mindset shifts and learning techniques that will win on the Internet.

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4) Employees who want to quit their day job

It took me 3 years before I quit my day job. The simple answer is you need to establish a brand and a sustainable business model to earn you profits day in and day out.

It is difficult if you don’t know how to do it. But I’m here to guide you each step of the way, from the 90-day program and even beyond.

I know sometimes you already feel like you are dragging your feet to work and are forced to work to earn money.

There is more to life than that. Our life is short.

Who This Program Is NOT for

Even though this program can literally help anyone become more productive, I don’t recommend that you invest in it if you are:

1) Someone who is satisfied with their current level of success on the Internet

If you like your present process and your current level of success on the Internet, then you should probably “pass” on this program. This program is so dramatically different from other systems that it will probably not be something you’re going to enjoy.

This program is really only for people who are NOT satisfied with their current level of success and who want to “go to the next level”.

.2) Someone who wants “instant results”

In this program, I’m going to teach you several techniques that are going to work VERY quickly. But it will probably take you a full 90 days to actually absorb the mindsets and DOUBLE your traffic. While I think this is great, some people don’t like the idea of investing this much time. If you’re one of those people who needed to increase your success YESTERDAY, then you should pass on this course.

.3) Someone who isn’t “open to coaching”

If there’s one thing that will prevent this material from working, it’s an attitude of “I already know this stuff” or “I want to watch and analyze everything before I do ANYTHING.”

This program is NOT for someone who is “closed” and unwilling to JUMP IN with both feet. I know this material works to increase productivity at a dramatic level – but you need to be OPEN to the coaching if you’re going to get the biggest benefits and results from the program.

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Bottom line: If you’re satisfied with your current success levels… if you’re expecting INSTANT results… or if you’re not open to coaching… then don’t register for this program. It’s probably not right for you.

Register NOW for Maven Secrets!